Category Archives: Advertising

What Makes A Tagline Stand Out?

Tagline is a reiterated phrase that identifies a particular business. It is a part of branding and provides any business the opportunity to communicate effectively with its customers. A tagline should be created by keeping following 4 things in minds: … Continue reading

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What Is Advertising?

“Paid and persuasive form of communication is known as Advertising”. Advertising uses nonpersonal media (mass media) – as well as personal media (interactive media) – to reach broad audiences to connect an identified sponsor with a target audience. The objective … Continue reading

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